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Customer Feedback

A Product Guy’s Take on Hotwire Vs. Vue & React

I’ve had the chance of talking directly to @DHH himself, creator of Ruby on Rails, on the 28th of January, mostly about Hotwire (video at the end of the post). Just writing this, as a product guy who never shipped a line of Ruby in production, still feels completely crazy.  How it happened It all started as a joke. At WizVille, [...]

[Tech Interview] David Heinemeier Hansson on Remote Working and Innovation since COVID-19

David Heinemeier Hansson​ is not only the creator of our favorite web dev framework Ruby on Rails, but also a NYT bestseller with his books Rework and Remote, a seasoned entrepreneur and leader of opinion for the modern working world. He agreed to talk to us during an exclusive fireside chat about remote working, innovation in a COVID-19 world, and how [...]

[Tech Interview] David Heinemeier Hansson Answers our Questions about Hotwire

David Heinemeier Hansson​, creator of Ruby on Rails, cofounder & CTO at Basecamp, but also NYT bestseller and leader of opinion with his books Rework and Remote, agreed to talk with the ​French Ruby on Rails community about ​Hotwire​ as an alternative approach to building modern web applications. During an exclusive fireside chat with WizVille, he answered our questions about [...]

What impact do sales have on customer satisfaction?

Regulated sales periods account for up to ⅓ of French retailers' turnover and 80% of consumers take advantage of the low prices each year. But what impact do sales have on customer satisfaction? To find out, we analysed more than 74,000 customer reviews and satisfaction ratings from 6 major french brands, throughout 2016. A peak in customer satisfaction during winter sales The first [...]

Fake online consumer reviews : news and solutions

Over 88% of consumers now check customer reviews before a purchase and 84% trust them as much as advice from their loved ones. According to the french General Directorate for Competition Policy, Consumer Affairs and Fraud Control (DGCCRF), in 2013, around 45% of all consumers reviews contained anomalies. Nearly one in two consumer reviews could therefore be fake! What does the law say? [...]

How to effectively monitor your online customer reviews

After each interaction with your company, your customers have an opinion on the experience you provided. Some keep it for themselves or share it with friends and family, while others will let you know what they're thinking in real time. But in most cases, customers prefer to express their views online, be it on third-party consumer opinion sites or on social networks. The trouble [...]

External factors that influence customer satisfaction

External situations and events can influence your customers' behavior even before they enter your store. Despite your best efforts and all your goodwill, they may have an impact on the feedback and customer satisfaction levels customers express after a purchase, meaning no one is immune to dissatisfactions or negative comments which will sometimes seem unfair. Here are some of the [...]

3 customer satisfaction indicators you need to monitor now!

Many indicators can be used to measure and monitor customer satisfaction. But which ones should you favor? These are the three most important customer satisfaction metrics and their variants you should set up now in order to fully track your customers' satisfaction over time. 1. Overall satisfaction score The overall satisfaction score is often one of the first indicators people think of [...]

You have more unhappy customers than you think

Do you keep track of your unhappy customers by monitoring their complaints? Do you believe that your most loyal customers are also the most satisfied? Do you evaluate your loss of customers by monitoring your attrition rate? Then there is a good chance that your numbers are wrong and that you have more dissatisfied customers than you think you do. Count 25 [...]